Cristina Murroni MA, MCIL
executive summaries
The summary is what we all read: it must be short and juicy enough to entice busy execs, but long enough to include all the relevant takeaways. Event organisers trust me to condense the transcripts of an entire conference into a few pages, which they distribute to all participants. The summary is the starting point for dissemination - inside and outside your organization.
research and copy
Great customer engagement starts with compelling context and copy. By creating content that resonates with your audience, you can build trust and establish a strong connection with them. I research your target audience and always speak to them in a way that resonates with their needs and interests. With the right tone of voice, we can create a powerful engagement that sets you apart from the competition.